More Memorabilia Than Ever Before!
Press Pass® Eclipse 2003 Offers Two Memorabilia Cards Per Hobby
Box
Charlotte, NC. (March 10, 2003) - Press Pass Eclipse 2003
continues the Press Pass tradition of offering collectors the very
best in NASCAR trading cards and innovative race-used memorabilia
cards. New for 2003 are Under Cover Signature Series autographed
event-used car cover cards. "Under Cover Signature Series cards
are numbered to the driver's door number and will be available in
distinct hobby and retail versions," explains Mandy Kirkland,
product manager for Press Pass, a division of Racing Champions (NASDAQ:
RACN). "In addition to the new Signature Series insert, Under
Cover and Double Cover memorabilia inserts feature driver-specific
and dual car covers of NASCAR Winston Cup teammates". Another
race-used memorabilia card, Skidmarks, utilizes shavings of race-used
tire as a design enhancement. Collectors won't have to look too
far to find one of the many memorabilia cards in Eclipse 2003 since
there are at least two memorabilia cards in each hobby box (car
covers 1:18, Skidmarks 1:18).
Press Pass Eclipse includes the limited edition Press Pass Autograph
program that also appears in the Press Pass 2003 brand. Exclusively
in Eclispe, collectors can find Press Pass Teammates Autographs
featuring driver signature pairs such as Sterling Marlin & Jamie
McMurray on the same card (hobby only). Other inserts include the
first installment of a special Press Pass 10th Anniversary retrospective
of the top Dale Earnhardt, Sr. cards of all time. The series begins
with Eclipse and will run through early 2004. These cards can be
found in both a silver foil stamped version and a special hobby-only
gold foil stamped version that is sequentially numbered to 250.
Press Pass Eclipse 2003 also features the yearlong memorabilia program
that includes the Double Burner insert, which features a piece of
race-used firesuit and glove embedded in the same card. Double Burner
cards will be inserted throughout all Press Pass hobby products
during the year. Triple Burner contains a piece of race-used tire
rubber, sheet metal, and lugnut all embedded into one card and can
be found exclusively in all Press Pass retail products in 2003.
In addition, Total Memorabilia Power Pick contest cards will be
inserted in all 2003 Press Pass NASCAR releases and offer collectors
the opportunity to win every memorabilia card produced of top NASCAR
superstars. In addition to a multi-level memorabilia and autograph
program, Press Pass Eclipse 2003 provides collectors with super
premium card stock that features exciting designs and superior printing
technologies. Product release date is slated for March 11.
Racing Champions (www.rcertl.com) is a leading producer and marketer
of innovative collectibles and toys targeted at males of all ages.
The Company's diverse product offering includes scaled die-cast
replicas of John Deere agricultural equipment and NASCAR stock cars,
other licensed vehicle replicas, pre-teen toys, sports trading cards,
racing apparel and souvenirs, and collectible figures. These products
are sold under the Company's market-focused brand names, including
Racing Champions®, Ertl®, Ertl Collectibles®, American
Muscle, AMT®, W. Britain®, Press Pass® and JoyRide
Studios. The Company reinforces its brands and enhances the
authenticity of our products by linking them with highly recognized
licensed properties including NASCAR, NHRA, John Deere, Case IH,
Polaris, Honda, Caterpillar, Ford, GM, Chrysler, Texaco, Warner
Brothers, Gullane Entertainment, Nintendo, Sega and Electronic Arts.
The Company's products are marketed through multiple channels of
distribution, including mass retailers and specialty and hobby wholesalers
and retailers, OEM dealers and to corporate accounts for promotional
purposes. The Company sells through more than 20,000 retail outlets
located in North America, Europe and Asia Pacific.