Press Pass 2003 Jersey Edition Football to include Two Game-Used
Jersey Cards per Hobby Box
Charlotte, NC. (April 1, 2003) -Press Pass 2003 Jersey Edition
Football, in it's sophomore year, returns with an extensive line-up
of game-used jersey cards that offers collectors an opportunity
to obtain rare collegiate game-used jersey cards from the most talented
2003 rookies. This year's draft is focused around the two top quarterbacks,
USC's Carson Palmer and Marshall's Byron Leftwich. Either of these
talented players could be the overall top choice in the draft, and
Press Pass is the exclusive place to find their collegiate game-used
jersey cards.
There are four levels of jersey cards featured in Press Pass 2003
Jersey Edition Football. In addition to Leftwich and Palmer, collectors
will find jersey cards of over a dozen additional 2003 rookie prospects.
For many of the players it will likely be the only collegiate game-used
jersey cards that will ever be produced. There is one game-used
jersey card in every hobby box (1:28 packs). There are also Autographed
Jersey Cards, (#'d to 25), along with rare hobby only Jersey Patch
Cards(#'d to 10) and Jersey Number Cards(#'d to 25), which feature
a game-used swatch taken from a uniform patch or uniform name, respectively.
As a new twist for 2003, Press Pass has added special hobby-only
"buyback" rookie jersey cards that can be found one in
every box. Consequently, each Hobby box will contain two game-used
jersey cards. These "buyback" game-used jersey cards feature
rookie stars from past Press Pass releases.
"We are excited to offer such an expansive lineup of rare college
game-used jersey cards and top prospect autographs," said Tom
Farrell, director of marketing for Press Pass, a division of Racing
Champions (NASDAQ: RACN). "Press Pass offers what may be the
only college game-used jersey cards ever produced of many of these
rookie prospects. Compared to the vast number of pro jersey cards
that will inevitably follow, these cards are destined to become
some of the rarest game-used jersey cards ever produced of this
rookie class."
Releasing on May 6th, Press Pass 2003 Jersey Edition Football features
a 45-card base set printed on premium 24 point stock, seven levels
of insert cards, redemption cards for autographed footballs from
top QBs Carson Palmer, Byron Leftwich, and Dave Ragone, as well
as three levels of autograph cards (1:4 hobby, 1:56 retail).
Racing Champions (www.rcertl.com) is a leading producer and marketer
of innovative collectibles and toys targeted at males of all ages.
The Company's diverse product offering includes scaled die-cast
replicas of John Deere agricultural equipment and NASCAR stock cars,
other licensed vehicle replicas, pre-teen toys, sports trading cards,
racing apparel and souvenirs, and collectible figures. These products
are sold under the Company's market-focused brand names, including
Racing Champions®, Ertl®, Ertl Collectibles®, American
Muscle™, AMT®, W. Britain®, Press Pass® and JoyRide
Studios™. The Company reinforces its brands and enhances the
authenticity of our products by linking them with highly recognized
licensed properties including NASCAR, NHRA, John Deere, Case IH,
Polaris, Honda, Caterpillar, Ford, GM, Chrysler, Texaco, Warner
Brothers, Gullane Entertainment, Nintendo, Sega and Electronic Arts.
The Company's products are marketed through multiple channels of
distribution, including mass retailers and specialty and hobby wholesalers
and retailers, OEM dealers and to corporate accounts for promotional
purposes. The Company sells through more than 20,000 retail outlets
located in North America, Europe and Asia Pacific.
