RC2 PRODUCES REPLICA 1969 YENKO CAMARO EXCLUSIVELY FOR SUPERCARS,
PASSES 100,000 PRODUCTION MARK
Bolingbrook, IL (June 25, 2003)-Responding to collector
demand and replicating one of the hottest, baddest muscle cars ever
to smoke tires, American Muscle-a brand of RC2 (NASDAQ: RCRC)-is
producing a die-cast model of the 1969 Yenko Camaro featured in
the hit movie 2 Fast 2 Furious exclusively for Supercars. During
production of this car, Supercars will hit the 100,000 production
mark for American Muscle replicas.
Produced in beefy 1:18 scale and distributed by Supercars, the model
features hood and doors that open, detailed engine and interior,
and five-spoke wheels that look ready to go screaming off the line.
Best of all, according to Tom Zahorsky, Manager, Custom and Promotion
for RC2, the car features authentic Yenko graphics as seen in the
movie. "These are hot graphics for a totally cool car,"
he said, "and they help capture all the heart-pounding excitement
of 2 Fast 2 Furious. The 1969 Yenko Camaro model we're producing
for Supercars is a head-turner all the way, and I predict that everybody
who sees the movie is going to want one!"
The replicas will go on sale in August. Zahorsky added, "We're
all looking forward to a special milestone-at some point during
production of the 1969 Yenko Camaro we'll manufacture our 100,000th
American Muscle car for Supercars, and we'll be presenting the car
to Supercars so it can be added to their Hall of Fame."
RC2 (www.rc2corp.com) is a leading producer and marketer of high
quality collectibles, toys and hobby products targeted at adult
collectors, parents and children. The Company's diverse product
offerings include: traditional children's toys; agricultural, construction
and outdoor sports vehicle replicas; automotive, high performance
and racing vehicle replicas; sports trading cards, racing apparel
and souvenirs; and collectible figures. These products are sold
under the Company's market-focused brand names, including Racing
Champions®, Ertl®, Ertl Collectibles®, Learning CurveSM,
American Muscle™, AMT®, W. Britain®, Press Pass®,
Eden®, Feltkids® and JoyRide Studios™. RC2 builds consumer
loyalty by fulfilling the passions of targeted consumers with its
branded products that encourage repeat purchases and are fun to
own and use. The Company's goal is to achieve leadership in targeted
markets worldwide by acting on significant consumer trends, continuously
applying innovation and developing consumer preferred brands and
products distributed through multiple channels. These channels include
chain retailers, specialty and hobby wholesalers and retailers,
OEM dealers, corporate accounts for promotional purposes and direct
to consumers. The Company sells through more than 20,000 retail
outlets located primarily in North America, Europe, and Asia Pacific.
