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--COMPANY PRESS RELEASE--


Excited Wheels High Gear Fan Takes the Checkered Flag


October 10, 2003 Charlotte, N.C. - The 2003 Wheels High Gear Flag Chaser Power Pick Contest is now in the books. From thousands of entries received, James Harper from Concord, North Carolina was randomly selected as the winner of the one-of-a-kind autographed checkered flag. Presented with the flag, featuring the 2003 Wheels High Gear logo and signatures from over 40 NASCAR Winston Cup drivers, Harper expressed his joy and amazement on winning. "Out of all the entries, I never expected to win," said Harper. "This flag will be the centerpiece of my collection." When asked about his plans for the flag, Harper stated that he intended to display it on the wall in his son's bedroom.

"With over 40 signatures from current NASCAR Winston Cup drivers, The Wheels High Gear Autographed Flag is truly representative of the 2003 NASCAR season," stated Heather Maillard, associate product manager for Press Pass, a division of RC2 (NASDAQ: RCRC). "From title contenders Matt Kenseth and Dale Earnhardt Jr. to rookie contenders Greg Biffle and Jamie McMurray, this flag tells a story that is truly unique to this year's NASCAR Winston Cup field."

Collectors can look for another exciting Wheels High Gear Power Pick Contest when Wheels High Gear 2004 releases in late January 2004.

RC2 (www.rc2corp.com) is a leading producer and marketer of high quality, innovative collectibles and toys targeted at adult collectors and children. The Company's diverse product offerings include: agricultural, construction and outdoor sports vehicle replicas; automotive, high performance and racing vehicle replicas; traditional children's toys; sports trading cards, racing apparel and souvenirs; and collectible figures. These products are sold under the Company's market-focused brand names, including Racing Champions®, Ertl®, Ertl Collectibles®, Learning Curve, American Muscle™, AMT®, W. Britain®, Press Pass®, Eden®, Feltkids® and JoyRide Studios™. The Company supports its brands and enhances the authenticity of its products by linking them with highly recognized licensed properties from John Deere, Harley-Davidson, Hit Entertainment, Lamaze, Case, Polaris, Honda, Caterpillar, Ford, GM, DaimlerChrysler, NASCAR, NHRA, Texaco, Universal Studios, Warner Brothers, DIC Entertainment, Nintendo, Sega, Electronic Arts and Microsoft. The Company's products are marketed through multiple channels of distribution, including chain retailers, specialty and hobby wholesalers and retailers, OEM dealers, corporate accounts for promotional purposes and direct to consumers. The Company sells through more than 20,000 retail outlets located in North America, Europe, and Asia Pacific.


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