Bolingbrook, IL (November 20, 2003)-Under terms
of a new licensing agreement, RC2 Corporation (NASDAQ:RCRC)
will produce die-cast model theme bikes created by the talented
Orange County Choppers father and son team of Paul Teutel
Sr. and Paul Teutel Jr. who are featured on the hit TV show,
American Chopper. Rated the number one show on the
Discovery Channel, the American Chopper TV series
captures the dynamics of the Teutels as they fuse their
skills and passions to build incredible, one of a kind custom
choppers. The first product introductions are planned for
April 2004 under RC2's JoyRide® brand.
"We're delighted to be working with Discovery Consumer
Products and Orange County Choppers," said Curt Stoelting,
Chief Executive Officer of RC2. "By showing, week by
week, what it takes to build a custom motorcycle that's
a true work of art, American Chopper has developed
a passionate following among cycle enthusiasts and armchair
fans alike. This licensing agreement allows us to tap into
a very popular trend and expand the appeal to a new consumer."
About Discovery Consumer Products
Discovery Consumer Products is the retail, educational
publishing and licensing arm of Discovery Communications,
Inc. Discovery Consumer Products' offerings extend the Discovery
experience to a worldwide audience through a broad array
of entertaining and informative products and services. These
include a national chain of Discovery Channel retail stores,
Discovery-branded licensed products, a robust online shopping
business (discovery.com), educational product offerings
and strategic third-party retail and merchandising partnerships.
Discovery-branded consumer products are currently available
in 80 countries and 28 languages.
About RC2 Corporation
RC2 (www.rc2corp.com) is a leading producer and marketer
of high quality, innovative collectibles and toys targeted
at adult collectors and children, as measured by sales and
brand recognition. The Company's diverse product offerings
include: agricultural, construction and outdoor sports vehicle
replicas; automotive, high performance and racing vehicle
replicas; traditional children's toys; sports trading cards
and racing apparel and souvenirs; and collectible figures.
These products are sold under the Company's market-focused
brand names, including Racing Champions®, Ertl®,
Ertl Collectibles®, Learning Curve, American Muscle,
AMT®, W. Britain®, Press Pass®, Eden,
Feltkids® and JoyRide Studios®. The Company supports
its brands and enhances the authenticity of its products
by linking them with highly recognized licensed properties
from John Deere, Harley-Davidson, HIT Entertainment, Lamaze,
Case, Polaris, Honda, Caterpillar, Ford, GM, DaimlerChrysler,
NASCAR, NHRA, Texaco, Universal Studios, Warner Brothers,
DIC Entertainment, Nintendo, Sega, Electronic Arts and Microsoft.
The Company's products are marketed through multiple channels
of distribution, including chain retailers, specialty and
hobby wholesalers and retailers, OEM dealers, corporate
accounts for promotional purposes and direct to consumers.
The Company sells through more than 20,000 retail outlets
located in North America, Europe and Asia Pacific.
Forward-looking Statements
Certain statements contained in this release contain "forward-looking
statements" within the meaning of the Private Securities
Litigation Reform Act of 1995. These statements may be identified
by the use of forward-looking words or phrases such as "anticipate,''
"believe,'' "could,'' "expect,'' "intend,''
"may,'' "planned,'' "potential,'' "should,''
"will'' and "would.'' Such forward-looking statements
are inherently subject to known and unknown risks and uncertainties.
Such uncertainties and other operational matters are discussed
further in the Company's quarterly and annual filings with
the Securities and Exchange Commission. The Company's actual
results and future developments could differ materially
from the results or developments expressed in, or implied
by, these forward-looking statements. The Company undertakes
no obligation to make any revisions to the forward-looking
statements contained in this release or to update them to
reflect events or circumstances occurring after the date
of this release.
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