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2003 PRESS PASSŪ NEWS


The Vote Is In:
Dale Earnhardt's 2001 Press Pass® Autograph Card Voted #1 By the Fans

May 28, 2003 Charlotte, N.C. - In its ten year history, Press Pass has produced over 200 different Dale Earnhardt trading cards that have ranged from base cards to autograph cards. To commemorate Press Pass's ten-year association with Dale Earnhardt, the Dale Earnhardt 10th Anniversary Series was created. The continuity program features the top 100 Press Pass Dale Earnhardt cards of all time. With over 200 cards to chose from, collectors voted for their favorite cards. The final vote is in, and by a narrow margin, Dale Earnhardt's 2001 Press Pass Autograph Card was selected by collectors as the top card.

In a contest held in conjunction with Beckett.com, fans voted online during a month-long period to determine their favorite Dale Earnhardt cards. By voting, collectors qualified to win Dale Earnhardt autograph and memorabilia cards, as well as boxes of trading cards. The top five Dale Earnhardt cards selected in the contest were: (1) 2001 Press Pass Autograph Card, (2) 1998 Press Pass Gold Signings, (3) 1997 Press Pass Autograph #4, (4) 1999 Press Pass Base Card #8, (5) 1996 Press Pass VIP Base Card #8.

"We felt it was important for fans to determine the most popular Press Pass Dale Earnhardt cards of all time," said Tom Farrell, director of marketing for Press Pass, a division of RC2 (NASDAQ: RCRC). "Collectors should be pleased with the wide variety of cards that will appear throughout this 12-month program."

The 100-card Dale Earnhardt 10th Anniversary Series kicked off in Press Pass 2003 Eclipse and will be featured in every 2003 Press Pass product in 12-card installments, and conclude with Press Pass 2004 Eclipse. There are two versions of these cards to collect; a silver foil version that can be found 1 in 72 packs and a hobby-only gold foil version that is sequentially numbered to 250.

RC2 (www.rc2corp.com) is a leading producer and marketer of high quality, innovative collectibles and toys targeted at adult collectors and children. The Company's diverse product offerings include: agricultural, construction and outdoor sports vehicle replicas; automotive, high performance and racing vehicle replicas; traditional children's toys; sports trading cards, racing apparel and souvenirs; and collectible figures. These products are sold under the Company's market-focused brand names, including Racing Champions®, Ertl®, Ertl Collectibles®, Learning Curve, American Muscle™, AMT®, W. Britain®, Press Pass®, Eden®, Feltkids® and JoyRide Studios™. The Company supports its brands and enhances the authenticity of its products by linking them with highly recognized licensed properties from John Deere, Harley-Davidson, Hit Entertainment, Lamaze, Case, Polaris, Honda, Caterpillar, Ford, GM, DaimlerChrysler, NASCAR, NHRA, Texaco, Universal Studios, Warner Brothers, DIC Entertainment, Nintendo, Sega, Electronic Arts and Microsoft. The Company's products are marketed through multiple channels of distribution, including chain retailers, specialty and hobby wholesalers and retailers, OEM dealers, corporate accounts for promotional purposes and direct to consumers. The Company sells through more than 20,000 retail outlets located in North America, Europe, and Asia Pacific.

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